Saturday, August 24, 2019

Reconsideration Request Sample I have submitted for one website.

Hello Google Search Quality Team

I have requested to file manual action twice and this time I have putted too much extra efforts to remove links via manual link removal request, manual link checking on webmaster, one by one link disavowing file creation. We have been diligently working to remove all unnatural links pointed towards our site at We believe we have been successful in making our site compliant with your search quality guidelines and have reviewed the quality guidelines multiple times before submitting this reconsideration request.

Here are the specific changes we've made since our original reconsideration request:

1. Watched multiple Google webmaster videos on submitting an appropriate reconsideration request at

2. We have closely examined the links report in Google Search Console Tools and assessed whether these links were likely to be considered to be "unnatural" by Google. We have made a concerted effort to remove these links by contacting the different webmasters controlling these domains. Evidence of this communication is available at Google Docs URL Here.

Including some screenshots of manual link removal request, some link removed email status, screenshots of SEO Spyglass, Screenshots from Cognitive SEO link audit, Moz spam score, list of removed links and screenshots of email, responses and analysis process.

I Checked list of links that violate Google's guidelines on linking with help of different paid tools, including Moz and CognitiveSEO. Domain list was large, so I started by looking at the sites that linked the most. In addition to that, I have gone through all the links that were created recently using Fiverr, just before the receiving manual penalty message (in the last few months).


I have mentioned the total link report in the above spreadsheet. Some links were removed manually or domains expired in the meantime.

3 We were unable to remove many domains due to no contact info or no response after multiple attempts from webmasters who control domains which have unnatural links pointed to our domain. We have disavowed these links using the Google Disavow Links tool, on domain and page level but mostly on domain level as we don't want to have anything with these links (both versions are disavowed for most domains, www and non www.) There are approximately 860 records in the disavow file containing harmful links.

4. Earlier I was not aware about buying links from Fiverr can cause me manual penalty, I have contacted each user to remove links of my website or make them no follow. I have also attached the links of Fiverr screenshots which is evidence of this communication. I have terminated all the agreements and terminated all the contracts. I have mentioned the screenshots as proof. I am making sure and promising you, I will never break Google webmaster guidelines in future. I will be honest with my website and I will focus on user.

In addition to the above, we wish to confirm the following:
a) Our site has been made for users, not search engines
b) We do not have any hidden links, doorway pages, clocking, on sneaky redirects
c) We don't have any content or irrelevant keywords on our pages.
d) Our site has original, well researched content
e) We will never use paid links again.
f) We don't intend to participate in any link schemes.
g) We do not have any pages that contains malware or have any malicious content.

Note: Still if you think we have links that is not removed by us, please send us sample links. So we can work on such kind of websites/URL's.


After submission of this request, I got the message.

However I am helping one of my friend. As I have removed manual action in past, but this time strange message from Google.

Monday, August 6, 2018

Best Way To Optimize Google Shopping Feed

If your ads are getting few or no impressions, it’s time to optimize your feed for four key attributes:
Title, Description, Unique Product Identifiers, and Google Product Category.
Providing accurate information for these attributes is critical to Google serving your products appropriately

Titles should be keyword-rich, descriptive, and under 70 characters. For example, for apparel products you would want to include the brand, style, and gender (if applicable) of the product.

Optimize The Description In The Merchant Feed

The optimal description length is 500 characters, much shorter than the physical size limit of the field.

  • Like your product title, keep the description keyword-rich and product-specific. For products with variants 
  • (like clothing items that come in various colors), avoid listing the specifics of any of these variant products — 
  • simply state the product comes in other colors, materials, etc. This prevents the wrong product from showing.
  • Use Correct Product Identifiers
  • Unique Product Identifiers or UPIs are probably the most important attribute in your feed. There are three types of UPIs: GTIN, MPN, and Brand. For most products, you’ll need to submit two of the three types of UPIs.

Use The Correct Google Product Category

  1. Download the Google Product Taxonomy and make sure that every product has been given the most specific product category available. 
  2. Products will still be approved with general categorizations, such as Apparel & Accessories > Clothing, but using the most specific 
  3. category will allow Google to better group your product with other similar products.

Submit A Special Offer With A Promotion Feed

You have to request access to the beta for this, but by adding a special promotion to your feed, you can make your ad stand out
from all the others. This only works in the U.S. at this time.

Optimizing Quality Score For Shopping Ads
Google says you should not change product IDs after you have submitted them for the first time. This is because their Quality Score uses your product ID to maintain performance history about ads from each product in your merchant feed.

Monday, July 16, 2018

To Do's for Google Adwords

To Do's Google Adwords

Add Negatives: We'll help you eliminate wasted spend by identifying search queries that are not relevant to your Ad Group, Campaign or Business.

Add Keywords: We'll use actual search queries to identify NEW profitable long tail keywords to add to your account, increasing relevancy and lowering CPC.

Keyword Ideas: Struggling to find that next top keyword? We'll help you find new keywords related to YOUR business.

Optimize Ads: We'll help you identify under-performing ads and help you create new expanded text ads.

Optimize Bids: We’ll monitor keyword performance and let you know when a bid should be increased or decreased in order to manage your ROI.

Review Costly: Make sure your click costs are in line with your goals. We'll let you know when we see a keyword with higher costs and lower returns than your account average.

Pause Duplicates: Keywords that appear in multiple ad groups in the same campaign can drive up costs! We'll identify competing keywords on a weekly basis to eliminate increased cost.

Best Practice Check: We'll make sure all of your campaigns are taking advantage of key features like Sitelinks, Callouts, and Call extensions and let you know if they are not!

Budget Opportunity: We eliminate the guess work by analyzing your ad spend across all connected platforms (AdWords, Facebook and Bing) and surfacing your highest performing campaign that can support additional budget.

50 Life Hacks That I want To Share With You.

1. Have a firm handshake.

2. Look people in the eye.

3. Sing in the shower.

4. Own a great stereo system.

5. If in a fight, hit first, and hit hard.

6. Keep secrets.

7. Never give up on anybody. Miracles happen everyday.

8. Always accept an outstretched hand.

9. Be brave. Even if you are not, pretend to be. No one can tell the difference.

10. Whistle.

11. Avoid sarcastic remarks.

12. Choose your life's mate carefully. From this one decision will come 90 per cent of all your happiness or misery.

13. Make it a habit to do nice things for people who will never find out.

14. Lend only those books you never care to see again.

15. Never deprive someone of hope; it might be all that they have.

16. When playing games with children, let them win.

17. Give people a second chance, always.

18. Be romantic.

19. Become the most positive and enthusiastic person you know.

20. Loosen up. Relax. Except for rare life-and-death matters, nothing is as important as it first seems.

21. Don't allow the phone to interrupt important moments. It's there for our convenience, not the caller's.

22. Be a good loser for your

loved ones.

23. Be a good winner of


24. Think twice before burdening a friend with a secret.

25. When someone hugs you, let them be the first to let go.

26. Be modest. A lot was accomplished before you were born.

27. Keep it simple.

28. Beware of the person who has nothing to lose.

29. Don't burn bridges. You will be surprised how many times you have to cross the same river.

30. Live your life so that your epitaph could read: "No Regrets!".

31. Be bold and courageous. When you look back on life, you will regret the things you didn't do more than the ones you did.

32. Never waste an opportunity to tell someone you love them.

33. Remember no one makes it alone. Have a grateful heart and be quick to acknowledge those who helped you.

34. Take charge of your attitude. Don't let someone else choose it for you.

35. Visit friends and relatives when they are in hospital; you need only stay a few minutes.

36. Begin each day with some of your favourite music.

37. Once in a while, take the scenic route.

38. Forgive quickly. Life is short.

39. Answer the phone with enthusiasm and energy in your voice.

40. Keep a note pad and pencil on your bed-side table. Million-dollar ideas sometimes strike at 3 AM.

41. Show respect for everyone who works for a living, regardless of how trivial their job.

42. Send your loved ones flowers. Think of a reason later.

43. Make someone's day by encouraging them.

44. Become someone's hero.

45. Marry only for love.

46. Count your blessings.

47. Compliment the meal when you are a guest in someone's home.

48. Wave at the children on a school bus.

49. Remember that 80 per cent of the success in any job is based on your ability to deal with people.

50. Don't expect life to be fair...

Best Technical SEO That Works for Your Website.

Technical SEO homework

1) The following is an imaginary homepage for RaghuveerSinghRao that has a number of issues - make changes to this markup to improve its SEO performance.

<!DOCTYPE html>
   <meta charset="UTF-8" />
   <meta name="viewport" content="width=device-width, initial-scale=1.0">
   <meta name="google-site-verification" content="assume-this-is-valid">
   <link rel="canonical" href="/hompage-template.html" />
   <title>Raghuveer SIngh Rao Homepage</title>
<meta name="keywords" content="daily fantasy sports, leagues, cash, money, football, baseball, one day" />

   <meta name="description" content="Raghuveer Singh Rao is doing online digital marketing from many years.">
   <meta property="og:title" content="Raghuveer Singh Rao - Digital Marketer Online India"/>
   <meta property="og:image" content=""/>
   <meta property="og:site_name" content="Digital Marketing Expert India"/>
   <meta property="og:url" content=”"/>
     <img src="/img/logo.png" alt="Logo">
     <div class="logged-in-menu" style="display:none">
         <li><a href="/">Lobby</a></li>
         <li><a href="/upcoming">Upcoming</a></li>
         <li><a href="/live">Live</a></li>
         <li><a href="/history">History</a></li>
         <li><a href="/friends">Friends</a></li>
     <ul class="logged-out-menu">
       <li><a href="/logIn">Login</a></li>
       <li><a href="/join">Register</a></li>

   <div class="page-title">Raghuveer Singh Rao</div>
   <h2>Every major sport. With options for every fan.</h2>

     <h1>How to play</h1>
     <div><img src="/img/how-to-play-homepage-infographic.png" alt=”how to play homepage infographic”></div>
     <p><a href="#" onclick="openRegistrationModal">Join now!</a></p>
     <p><small>Already got an account? <a href="/log-in">Play now!</a></small></p>

      <h4>Wave goodbye to the waiver wire.</h4>
      <p>Pick a new team every week and play against your friends all season.</p>
      <p>Now a Day's digital marketing is not that easy task. It takes time and efforts, SEO, SEM and SMM are the biggest challenge in industry. Here Raghuveer Singh Rao can assist you on this.</p>
      <p><a class="button" href="/friends?from_homepage=true">Join now!</a></p>

         <li class="title">About</li>
         <li><a href="/about" title="About Raghuveer Singh Rao">Raghuveer SIngh</a></li>
         <li><a href="/careers" title="Raghuveer Singh Rao' Job Opportunities">Careers</a></li>
         <li><a href="/press" title="Raghuveer Singh Rao in Press">Press &amp; Media</a></li>
         <li><a href="/legal" title="Raghuveer Singh Rao Governance">Governance</a></li>
         <li><a href="/whats-new" title="What&#39;s new at Raghuveer">What&#39;s New</a></li>

       <span>&copy; 2009-2016. All Rights Reserved</span>
  • Meta charset UTF 8 added.
  • Meta viewport code updated with initial-scale=1.0
  • The initial-scale=1.0 part sets the initial zoom level when the page is first loaded by the browser.
  • Google Search Consoles setup was missing. Now it's added
  • <meta name="google-site-verification" content="assume-this-is-valid">
  • <meta name="robots" content="NoArchive"> - Removed. It bans Google from republishing sites content using NOARCHIVE metatag.
  • <meta name="googlebot" content="Archive"> - Removed. "archive" is not supported at all.
  • Meta description tag added.
  • Facebook open graph - meta title, site url, image and site name added.
  • <img src="/img/how-to-play-homepage-infographic.png" > Now updated with alt tag.

2) Which of these URLs would be blocked by the robots.txt shown below?

  • /
  • /index.php – BLOCK : It will be blocked by rule Disallow: *.php
  • /profile – ALLOW : /profile/ this rule doesn’t apply here, as /profile/ refers to directory and anything content this /profile/
  • /profile/ - BLOCK  : blocked by rule/profile/  
  • /profile-new  : ALLOW: /profile/ this rule doesn’t apply here, as /profile/ refers to directory and anything content this /profile’

  • /profile/new : ALLOW: /profile/ this rule doesn’t apply here, as /profile/ refers to directory and anything content this /profile’

  • /profile/new?allow=true - ALLOWED by this url Allow: *?allow=true
  • /category/ - BLOCKED by this rule Disallow: /category
  • /category-new/ - BLOCKED by this rule Disallow: /category
  • /category/tag.php – ALLOWED by this rule Allow: */tag.php
  • /tag – BLOCKED by this rule Diallow: tag*
  • /tagged/ - BLOCKED by this rule Disallow: tag*


User-Agent: *
Disallow: /profile/
Disallow: /category
Disallow: tag*
Disallow: *.php
Allow: */tag.php
Allow: *?allow=true

3) What are the implications of the following HTTP status codes and when would you use them?

  • 200 – Status OK.
The 200 status code is by far the most common returned. It means, simply, that the request was received and understood and is being processed.
  • 301 – Permanent redirect
A status code of 301 tells a client that the resource they asked for has permanently moved to a new location (new URL). The response should also include this location. It tells the client to use the new URL the next time it wants to fetch the same resource.
  • 302 – Found
A status code of 302 tells a client that the resource they asked for has temporarily moved to a new location (new URL). The response should also include this location. It tells the client that it should carry on using the same URL to access this resource.
  • 303 – See other
A 303 status code indicates that the response to the request can be found at the specified URL, and should be retrieved from there. It does not mean that something has moved - it is simply specifying the address at which the response to the request can be found.
  • 307 - Temporary redirect
307 is the status code that is sent when a document is temporarily available at a different URL, which is also returned. There is very little difference between a 302 status code and a 307 status code. 307 was created as another, less ambiguous, version of the 302 status code.
  • 404 – Not found
The best known of them all, the 404 status code indicates that the requested resource was not found at the URL given, and the server has no idea how long for.
  • 410 – Gone
A 410 status code is the 404's lesser known cousin. It indicates that a resource has permanently gone (a 404 status code gives no indication if a resource has gone permanently or temporarily), and no new address is known for it.
  • 500 – Internal server error
A 500 status code (all too often seen by Perl programmers) indicates that the server encountered something it didn't expect and was unable to complete the request.

What are the significant changes in the new Google Search Console?

  1. Search performance.
The Search Analytics section has been one of the most important, and one of the most requested features for expansion by the general public. Google’s new Search Performance report includes more in-depth data, including clicks, impressions, CTRs, your average ranking position, and your current position, and feeds you up to 16 months of back-dated data. This is a significant improvement over the current limitations of the system.

  1. Index coverage.
Google Search Console already provides some data on how your site is indexed, but the new Index Coverage report shows you even more information. The system automatically alerts you when there’s an indexing error, and can help you trace the root of the problem, so you can solve it faster. When looking up a specific issue, you’ll be given a series of diagnostic tools to help you understand the issue, along with a share button so that you can quickly communicate this data to your team. There’s even a “validate fix” button you can use to verify that your corrective action was effective.

  1. AMP status.
Google’s been pushing accelerated mobile pages (AMPs) for a few years now, so it’s only right that its Search Console is updated with a new report covering their performance. Soon, you’ll be able to monitor your AMP performance, including how your pages are displayed and any errors that come up.

  1. Job postings.
Similarly, Google rolled out its Google for Jobs feature last year in certain locations, and soon, its Search Console will be able to provide you with opportunities to list your on-site job postings through that feature (and of course, monitor their performance).

Give an example of when and how you would use a canonical tag.

Example. There are two URLs on a website that result in the same page resolution.
If both of these web pages show the same result, then this might cause an issue of duplicacy or identical pages. In such case, you can fix the issue by using canonicalization.
This is how it is applied.
<link rel=”canonical” href=””>
This implies that the URL with index.php is a Canonical URL of the first one.

Outline an internal linking structure to promote a new product.

The structure of internal linking to promote a new product should be like:
Product should link back to its sub-category,
Sub Category should link back to its category
Category should link back to Home page

Home Page  > Category Page > Sub Category Page > Product